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Nike Swoosh 1

Nike Newsroom Release

Date

November 2023

The Nike Swoosh 1 is an innovative footwear solution specifically engineered to support natural foot development in infants and toddlers during their first steps. It is notably the first-ever Nike Kids shoe to earn the American Podiatric Medical Association (APMA) Seal of Acceptance, a recognition that confirms the design promotes healthy foot growth.

As the lead innovator returning from maternity leave, I identified a white space in the Nike innovation portfolio and championed the expansion of Nike’s innovation lens. I established a modern benchmark for how Nike designs for toddlers, making early walker development a key priority for the Nike Kids brand.

+ Nike Swoosh 1 is nominated for Nice Kick's Footwear Innovation of the Year.

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